E-commerce Data Analyst – Whitecollars (Khanewal) – Whitecollars

Job Overview

Whitecollars, a fast-growing e-commerce company, is looking for a Data Analyst to join our team. With hundreds of marketing campaigns and a wide range of products, we need a professional who can track, analyze, and report sales and marketing performance. If you’re detail-oriented, analytical, and passionate about data-driven decision making, this role is perfect for you.

Key Responsibilities

• Collect and analyze data from Shopify, marketing campaigns (mainly Pinterest), and other sources to identify growth opportunities.

• Generate weekly performance reports on KPIs such as sales, traffic, conversion rates, and customer acquisition costs.

• Monitor advertising campaign performance and recommend ROI-focused optimizations.

• Conduct A/B testing and product experiments to guide marketing strategy.

• Perform competitive analysis to benchmark performance.

• Prepare weekly summary reports with actionable recommendations.

• Maintain data records and build dashboards/automations for streamlined reporting.

Required Qualifications

• 2 – 3 years of experience in data analysis (preferably in e-commerce or digital marketing).

• Proficiency in Excel/Google Sheets (pivot tables, charts, formulas).

• Hands-on experience with Shopify reporting and Google Analytics.

• Strong communication skills with the ability to explain complex data clearly.

• High attention to detail and ability to manage multiple priorities.

Preferred (Bonus) Skills

• Knowledge of SQL, Tableau, Looker Studio, or Power BI.

• Experience working with large SKU counts or high-traffic e-commerce platforms.

Workload & Collaboration

• Weekly workload: 20 – 40 hours.

• Training videos and process guidelines provided.

• Collaboration via Upwork chat and project updates.

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