Territory Sales Manager – National Foods Limited

About National Foods Limited

At National Foods Limited, we are on a continuous journey of growth—strengthening our brands, expanding our global presence, and reinforcing our commitment to sustainability and excellence. We believe our people are our greatest asset and play a vital role in shaping our success.

Job Purpose

The Territory Sales Manager will be responsible for leading assigned territories by managing distributors and order bookers to achieve sales targets and ensure effective execution of the company’s sales strategy.

Key Responsibilities

• Develop monthly unit-wise and value-wise sales targets for assigned territories.

• Prepare daily sales plans and assign targets to order bookers to ensure optimal market coverage.

• Monitor and analyze sales performance through regular reporting against KPIs and targets.

• Lead, coach, and motivate order bookers to achieve productivity and performance goals.

• Conduct regular market visits to ensure outlet coverage, availability, and execution excellence.

• Ensure implementation of trade marketing initiatives in line with approved plans.

• Design and manage effective PJPs by understanding routes, territories, and RTM models.

• Build and maintain strong relationships with distributors to drive mutual business growth.

• Manage budgets efficiently, forecast sales accurately, and support revenue optimization.

Required Skills & Competencies

• Strong Analytical & Business Acumen

• Business Communication & Interpersonal Skills

• Negotiation & Conflict Resolution

• Financial Planning & Forecasting

• Problem Solving & Decision-Making

• Strong Product & Market Knowledge

Education & Experience

• Education: Graduate (Bachelor’s degree required)

• Experience: 4–6 years of relevant sales experience (FMCG preferred)

Equal Opportunity Statement

National Foods Limited is an equal opportunity employer. We value diversity and inclusion and do not discriminate based on age, gender, religion, race, disability, or any other legally protected characteristic.